Arretine pottery, first made at Arezzo (near Florence) was most popular during the age of Augustus. It is characterized by a uniform shiny red glaze and decorative figurative sculptural reliefs in a naturalistic Greek style, which were made in molds and applied to the surface before glazing and firing. Arretine pottery was widely appreciated across the Mediterranean and was imitated by potteries across Italy, Asia Minor and Gaul, so much so that its production more or less shifted to Gaul.